Digital Marketing Executive
You will require practical experience in a digital marketing role, with demonstrable experience of delivering business social media channels, creating content and executing digital campaigns. The successful candidate should be capable of delivering day-to-day digital activity independently from an early stage. Strong written communication and content creation skills; good understanding of social media and digital marketing principles; analytical ability and confidence interpreting campaign performance; strong organisation and attention to detail; and the initiative, curiosity, tenacity and work ethic to operate effectively in a fast-moving commercial environment.
The hours of work are Monday to Friday, 9.00am to 5.30pm.
General duties to include:
- Plan, write and deliver engaging social media content, including compelling captions tailored to different channels and audiences
- Create and edit short-form video content, including reels, from initial concept and scripting through to editing, captions and publication
- Develop supporting graphics and other digital assets
- Execute digital marketing campaigns aligned with sector priorities and commercial objectives
- Maintain and update website content, supporting search engine optimisation (SEO) and ongoing improvements
- Deliver email marketing campaigns, including content preparation, distribution and performance analysis
- Monitor digital performance, producing reports and identifying opportunities to improve engagement and effectiveness
- Work closely with Sales and operational teams to identify content opportunities, support commercial activity and respond to relevant market developments
- Support the development of marketing materials and other digital assets as required
Key Skills and Experience:
- Strong copywriting and content creation skills, with the ability to produce engaging, high-quality content and adapt messaging for different channels and audiences
- Good working knowledge of social media platforms and their application to different audiences and business objectives
- Practical experience creating and editing short-form video content using relevant editing software
- Understanding of website content management, email marketing and digital analytics
- Excellent organisational skills, attention to detail and ability to manage competing priorities independently
- Proactive, resourceful and commercially aware, with the initiative to produce high-quality content and contribute new ideas
- Experience in B2B marketing or logistics would be advantageous
Benefits:
- Good annual leave
- Pension
- On-site parking and discounted food
- Perkbox discount platform (this includes the EAP and wellness)
- Life insurance (on completion of probation)
- Staff parking and discounted food
- Company uniform provided
- Get to be part of a supportive team